30 Sep 2015

Google engineer Chade-Meng Tan is on a mission to make the world more peaceful and the people living in the world happier. The secret to happiness, he says, is in doing three things every day. CNN Health and Wellness editorial director David G. Allan discusses these steps after attending Meng’s panel, “Make Yourself the Happiest Person on Earth,” at SXSW in 2014. Step one is to “calm y...

16 Sep 2015

The majority of website redesigns are treated like an aesthetic upgrade. The client is going through rebranding, or the site "looks" outdated, so they need a new website reflecting their trendy new logo and updated color schemes.This approach -- if left unchecked by their digital agency partners -- can lead to unhappy clients whose website becomes just the digital version of a brochu...

02 Oct 2014

Why Doesn't Inbound Work for Everyone? Hard Questions Are So Much Fun This is actually a really good question. And if we're inbound marketing experts and know how to generate results by utilizing an inbound marketing strategy, then how come we don't succeed with every client all the time?If we’ve perfected our process for planning, implementation, and tracking your inbound marketin...

07 Sep 2014

Rewind the clock back to 2010. Ke$ha was crushing the charts. Kobe was still a Laker. And I didn't know anything about Search Engine Optimization.I had lots of misconceptions that had stopped me from learning about Search Engine Optimization. I thought it was slow - and it would take forever before my website would ever see any results from it.[bctt tweet="What if I told you that...

27 May 2014

If you haven’t ever found yourself deep within a website content audit, you probably think that it is tedious and boring but worth it – no wonder it’s the kind of thing people hate so much. Regardless, this is something you must do and it pays off in the end. Google’s made it crystal clear with so many of their changes that they’re getting better at gauging the relevancy and quality of w...