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Sacramento Branding Agency

Talk to a Sacramento Branding Expert

Ready to partner with our branding specialists? With AdInfusion, the corporate branding and rebranding process follows a time-tested checklist and rollout plan.

AdInfusion Gets Your Brand From Zero to Takeoff in 6 Weeks

We offer professional branding and rebranding services that help companies with establishing a knockout brand and allow you to realize and prove maximum return on your investment in rebranding.

Understanding What Brands Look Like Today

You need a unifying factor; a mantra for all your content to adhere to.
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Implementing your brand into marketing efforts

We’ll show you specific branding essentials for you to implement that work to support your brand in the inbound age.

Creating your brand strategy

We will help you establish your personality, provide value to your customers, and build up their trust in your brand.
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Monitoring and Measuring Impact

If someone likes your Facebook page, how much revenue does that translate to? If someone retweets a brand’s tweet, does that make the cash register ring?
We help companies understand the ROI of their own branding initiatives, which also demonstrates their value to executives and other teams at their companies.

Aside from an amazing website design – branding should be your top priority.

Creative Branding Services

Custom design services tailored to your unique brand identity.

Logo Design
& Branding

Print
Design

Video
Production

Packaging Design
& Product Display

Need a Branding Agency in Sacramento

Give our Sacramento Branding consultants a few weeks. We’ll turn your “branding” into a quantifiable metric for which you can show concrete results.

Sacramento Branding Firm

So you have arrived at the conclusion that your brand, if you can even call it a “brand” — is all over the place. Or maybe worse, you have a defined brand, but you’ve realized that it just doesn’t seem to reflect who you really are and what you really do.

Don’t panic.

Before you start tripping about what which shades of green you should use for your logo or what tones you’ll be using when you engage with people on Twitter, you need to step back and take a look at the bigger picture.

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Your “brand identity” is the combination of emotional, verbal, and visual attributes that define your company and set it apart from the competition. AdInfusion specializes in helping companies execute branding and rebranding strategies that create memorable, impactful brand identities.

You need a corporate brand that reinforces your marketplace positioning, creates a positive first impression and helps drive prospects to take action. Problem is, if you ask a design firm to create your brand, they’ll design you a pretty logo and a business card. Ask a web development agency, and they’ll program you a website. Only an integrated marketing and branding agency, like AdInfusion, can deliver branding and rebranding services that bring your brand to life.

 

A Thoughtful, Proven Sacramento Branding Process

We begin the branding process by interviewing your executive team, conducting primary market research, identifying gaps and crafting cogent market positioning. Then we write comprehensive brand messaging for your elevator speech, products, services and target demographics. Only with this foundation in place do our graphic designers and branding strategists begin work on your visual brand identity:

 

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  • Logo
  • Colors
  • Iconography
  • Typography
  • Stationary
  • PowerPoint presentation templates
  • Website and landing page templates
  • Email Templates
  • Product Packaging
  • Direct Mail and Collateral

Meanwhile, our team of content producers, PR professionals and social media specialists work to boost your brand recognition through an integrated trade show, PR and trade advertising strategy. We write SEO-friendly case studies and white papers. We manage your LinkedIn, Twitter, Facebook and email marketing. We do all of this, and more.

Branding is what connects companies with their community. We live in a digitally-led communication landscape. This means that merging human interactions with technology has never been more crucial.

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As a top branding agency, our experts bring your vision to life with creative designs tailored to your unique brand strategy.We collaborate with ambitious brands and people; we’d love to build something great together.

Although branding agencies and advertising agencies overlap in some aspects, they have different scopes and focus.

The difference between these two agencies is between the strategy (branding) and tactics (advertising). Brands play an integral role in a firm’s business strategy. The terms “company” and “brand” are often used synonymously.

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Advertising is focused on the process which firms use to market and communicate to existing and potential customers. A branding agency goes beyond this scope, and whilst commonly performing similar services to a traditional advertising agency, is involved in a larger strategical process

Our Awards

Hire an SEO company that practices what we preach. Contact AdInfusion today.

Benefits of Branding

Stand Out in a Crowded Market

Maybe what you offer or your style is similar to your competition, but clients and customers will choose you because of your brand, your whole package and vibe. First impression is everything.

Charge What You’re Worth.

With a solid brand established, you will come across as a professional and therefore you can charge like one! If you show that you produce high quality work or products, clients will be more likely to value what you offer and pay higher prices for it.

Attract Your Ideal Clients

People connect with brands that share the same values. If your brand clearly represents your business, you’ll be more likely to attract the right people.

Customer Frequency/Referrals

If you deliver what your brand promises, your customers will remember you. Your clients and audience can be the best form of marketing. If they ever need your services or products in the future, they will think of you first and will most likely refer you to their friends.

Branding = Consistency

With solid branding in place, you can easily keep things consistent and make decisions more quickly when it comes to your customer experience. You won’t have to constantly question yourself on the little things like, “What font should I use? What color should I use? How should this look?” With a brand style guide, all of those things will be set.

Easy to introduce new products

If you already have loyal customers and a strong brand, it will be easier to introduce new products or services. Your audience will already be interested in what you do, so they will be more inclined to accept, participate in, or celebrate the new things you are offering.

See why the smartest companies use AdInfusion to fuel their organic growth.

Hiring AdInfusion was the biggest impact investment of anything we’ve done to date.

Cory Parravanno

Moximetrics

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