21 Nov 2019

So your new website needs backlinks. If you've ever worked on SEO for a new site, you've run into the challenge of trying to outrank websites with more authority than your site. More than likely these sites have more backlinks than you do - which is a huge contributing factor when we talk about "site authority". So this post is about a really simple strategy to get new backlinks - and...

20 Nov 2019

backlinks
What are backlinks? Backlinks, also called "inbound links" or "incoming links," are created when one website links to another. The link to an external website is called a backlink. I'm sharing a lot of this information from Moz's learning center - thats where I got started learning SEO and if you want to learn more you should check them out :)   Why backlinks are important? Ba...

20 Nov 2019

Having done SEO for several years, I run into people all the time who aren't always thinking about 404s, redirects, backlinks, spiders, canonicals, and indexing like we do. Talking about this stuff in public will get a confused looking person with their eyes glazing over. That's typical, but when you get the same blank stare from the decision-maker at your company,  this could be a bi...

14 Nov 2019

Google is the latest big tech company to make a move into banking and personal financial services: The company is gearing up to offer checking accounts to consumers, as first reported by The Wall Street Journal, starting as early as next year. Google is calling the project “Cache,” and it’ll partner with banks and credit unions to offer the checking accounts, with the banks handling all ...

13 Nov 2019

Is it the web page that’s slow or is it your network connection? In the future, Google’s Chrome web browser may have an answer for you. Google announced today a plan to identify and label websites that typically load slowly by way of clear badging. The company says it may later choose to identify sites that are likely to be slow based on the user’s device and current network conditions, ...

13 Nov 2019

I've been working a lot of overtime so far in November, with Black Friday coming in a few weeks and new clients and oh yes the sky is falling again in the local Local Search world. Some people are calling it Possum 2.0 - and others are calling it Bedlam.   Yeah - sounds about right. Threads on Bright Local, Google WHC, Search Engine Land, and numerous facebook groups are a...

06 Nov 2019

Google is now rolling out the highly anticipated page speed report in Search Console that was shown off earlier this year. Google officially previewed the new page speed report this past May, but it was first uncovered back in February. That marks roughly 9 months of waiting for this report to launch. Google Search Console Page Speed Report Google’s new page speed report pulls data ...

06 Nov 2019

You know what they say, keep your friends close and your enemies closer. So I'm always watching to see what strategies other people are trying against me. Sometimes you see something useful. This isn't one of those times. "The Gang Tries #BlackhatSEO 🎩" This is what happens when you get overzealous & buy garbage links to your site trying to rank higher. From top 3 to 100...

05 Nov 2019

Google announced it will stop indexing and ranking Flash content in its search engine. This means Google will no longer process content within Flash SWF files, either on websites designed fully in Flash or web pages that have portions of the page in Flash. What is Flash. Flash was introduced in 1996 by Adobe as a way of producing richer content on the web and on computers. It was a ve...

01 Nov 2019

Google announced Thursday that Site Kit is available globally for WordPress users. What is Site Kit. Site Kit is a WordPress plugin that allows users to set up and configure Google services to get insights in their WordPress dashboards. Users can see stats from Google Search Console, Google Analytics, PageSpeed Insights, AdSense all in one place. Because it’s a plugin, it doesn’...