19 Sep 2019

Since we provide SEO Services in Philadelphia it’s important for me to network with the local community. While we specialize in Internet marketing services I see tremendous value in offline marketing – specifically, networking events.Finding a good networking event is tough – especially in Philly. I typically have to go to about 50 bad events to find 1 good one.Philly Biz Connects me...

19 Sep 2019

A wise man said once, if you think search engine optimization (SEO) is expensive, you should see how expensive cheap SEO gets. Or poorly done/ineffective SEO. Has it been several months since you've heard from the Philadelphia SEO experts that are supposed to be working on your campaign?One great way of avoiding unnecessary SEO cost is making well-informed decisions and avoiding bogu...

19 Sep 2019

As a marketer, you know first hand how important it is for your potential and existing customers to feel good about your brand. It creates expectations around the quality and value of your offering, and what it will feel like to use your product or service. Those expectations impact what your market buys.Every business should tell a memorable story about who they are, what they stand...

19 Sep 2019

The antitrust investigation into Google brought by 50 state attorneys general on Monday will focus on Google’s advertising business. As they look to better understand how the ads business works, leaders are asking for more information on Google’s acquisitions, data collection policies, pricing models and more, according to a Bloomberg report. Travel and job search may be other area...

19 Sep 2019

Google announced it is removing the remaining distance-based service area businesses. It will be converting them to the closest named area. Google said "Service-area businesses currently based on a distance will be automatically converted to the closest named areas, like San Francisco, CA or Islington, London."Business will be able to review these named areas. "Business owners will b...

12 Aug 2019

ByteDance, the company behind TikTok, is now part of the search market as it rolls out its own search engine today.The new search engine, called Toutiao Search, is an extension of an existing news aggregator which is also owned by ByteDance.Toutiao Search pulls in results from the web and other properties owned by ByteDance. However, as is the case with search engines in China, t...

11 Aug 2019

Last time we counted, there were upwards of 35 components to a single Google Business Profile(GBP). Hotel panels, in and of themselves, are enough to make one squeal, but even on a more “typical” GPB, it’s easy to overlook some low-lying features. Often, you may simply ignore them until life makes you engage.Recently, I heard a story from a local SEO that came to me with a curious re...

07 Aug 2019

Google’s Top Places List feature is officially out of beta. Google updated the Top Places developer page with new information indicating that the Top Places List feature is now automated by a machine learning algorithm. What is Google Top Places List? The Top Places List is a Google feature that displays related information about a specific place. If a restaurant is mentioned in severa...

07 Aug 2019

The president of the United States of America kicked off the morning with a series of tweets criticizing one of the country’s largest corporations for alleged ties to election tampering and China’s military. In a thread that would have been regarded as a remarkable occurrence under any other administration, Donald J. Trump called out Google  by name, tagging CEO Sundar Pichai for good me...

06 Aug 2019

Womply also found businesses claiming their listings on multiple sites generated 58% more revenue than the average. Reviews matter; that’s well established. What’s not quite as clear is the relationship between reviews, star ratings and revenue, although there have been several academic studies on this. Now, small business SaaS provider Womply has released a large-scale study showing a ...