SEO Archives ~ AdInfusion

Why Organic Traffic is Like a Treasure for Small Business Owners

by Matt Roberts | May 9, 2023 | SEO, Tracking

Today, I’m going to talk about two ways people can find your website: Organic Search and Direct Traffic. I’ll explain why Organic Search is like a treasure for your business, and why it’s even better than Direct Traffic. Don’t worry,...

Google’s Advice on How to Hire an SEO Company [Video]

by Matt Roberts | Feb 27, 2020 | SEO

Google shared a three-step guide on hiring an SEO for businesses who may be doing so for the first time. This advice was provided in the latest episode of Google’s Search for Beginners series on YouTube, which is an extended version of the advice provided in the...

Google Recommends Hiring SEOs in New ‘Search for Beginners’ Video

by Matt Roberts | Feb 26, 2020 | Google, SEO

Google’s latest episode of “Search for Beginners” covers the top 5 things people should consider for their websites. We think Google saved the best for last because the fifth item on the list involves hiring an SEO. Videos in the “Search for Beginners” series have...

Schema Markup is Way Overpowered for SEO Right Now – This is Dirty! 😈

by Matt Roberts | Jan 5, 2020 | SEO

Check it out you can increase your CTR, improve your rankings, and eliminate a spot on the homepage all in less than 5 minutes.

What Are Backlinks

by Matt Roberts | Nov 20, 2019 | Search Engine Optimization, SEO

What are backlinks? Backlinks, also called “inbound links” or “incoming links,” are created when one website links to another. The link to an external website is called a backlink. I’m sharing a lot of this information from Moz’s...

How to Sell Your Boss on SEO

by Matt Roberts | Nov 20, 2019 | SEO

Having done SEO for several years, I run into people all the time who aren’t always thinking about 404s, redirects, backlinks, spiders, canonicals, and indexing like we do. Talking about this stuff in public will get a confused looking person with their eyes...