10 Feb 2018

improve local SEO
You may already be familiar with local SEO if you are a business owner trying to increase your search engine rankings. Or, it’s possible you don’t know much of anything about local SEO if you work with a company like AdInfusion who handles all of that for you. Regardless, here is a quick refresher:[bctt tweet="local SEO is one of the major factors that dictates whether your business ...

02 Feb 2018

local seo strategy
It may be tempting to erase local SEO from your digital marketing strategy if your business serves in a global or even national market.Resist the temptation.Local SEO is a vital component of nearly every SEO campaign. Read on to learn why local SEO has become so important. 1. Personalized Search Results In earlier days, search results were returned in a pretty uniform fashion f...

01 Feb 2018

As long as there has been SEO, there have been shortcuts created with the express purpose of getting around best practices. As a rule, these shortcuts are ineffective. One common “shortcut” we see is a business attempting to implement an SEO campaign in a target region without having a physical location in it.Bad idea.Search engines (Google in particular) want to display accurate...

30 Jan 2018

SEO, or Search Engine Optimization is the procedure of improving where a website ranks in search engine results. Effective SEO operations not only attract more prospective clients to your website, it also increases revenue and organic traffic and revenue.[bctt tweet="SEO is vital to local digital marketing, as community-driven content, localized keywords, and site extensions deliver ...