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Google’s ad business will be scrutinized like never before in antitrust investigation

Google’s ad business will be scrutinized like never before in antitrust investigation

by Matt Roberts | Sep 19, 2019 | Google, Pay Per Click

The antitrust investigation into Google brought by 50 state attorneys general on Monday will focus on Google’s advertising business. As they look to better understand how the ads business works, leaders are asking for more information on Google’s acquisitions, data...
Google My Business Dropping Distance-Based Service Areas

Google My Business Dropping Distance-Based Service Areas

by Matt Roberts | Sep 19, 2019 | Local SEO

Google announced it is removing the remaining distance-based service area businesses. It will be converting them to the closest named area. Google said “Service-area businesses currently based on a distance will be automatically converted to the closest named...
TikTok’s Parent Company ByteDance is Launching a Search Engine

TikTok’s Parent Company ByteDance is Launching a Search Engine

by Matt Roberts | Aug 12, 2019 | Search Engines, Social Media Marketing

ByteDance, the company behind TikTok, is now part of the search market as it rolls out its own search engine today. The new search engine, called Toutiao Search, is an extension of an existing news aggregator which is also owned by ByteDance. Toutiao Search pulls in...
Something You Probably Don’t Know About Google Review Likes

Something You Probably Don’t Know About Google Review Likes

by Matt Roberts | Aug 11, 2019 | Local SEO

Last time we counted, there were upwards of 35 components to a single Google Business Profile(GBP). Hotel panels, in and of themselves, are enough to make one squeal, but even on a more “typical” GPB, it’s easy to overlook some low-lying features. Often, you may...
Google Top Places List Out of Beta – Uses Machine Learning

Google Top Places List Out of Beta – Uses Machine Learning

by Matt Roberts | Aug 7, 2019 | Local SEO

Google’s Top Places List feature is officially out of beta. Google updated the Top Places developer page with new information indicating that the Top Places List feature is now automated by a machine learning algorithm. What is Google Top Places List? The Top Places...
Trump attacks Google and Sundar Pichai in morning tweets

Trump attacks Google and Sundar Pichai in morning tweets

by Matt Roberts | Aug 7, 2019 | Google

The president of the United States of America kicked off the morning with a series of tweets criticizing one of the country’s largest corporations for alleged ties to election tampering and China’s military. In a thread that would have been regarded as a remarkable...
Review counts matter more to local business revenue than star ratings, according to study

Review counts matter more to local business revenue than star ratings, according to study

by Matt Roberts | Aug 6, 2019 | Reputation Management

Womply also found businesses claiming their listings on multiple sites generated 58% more revenue than the average. Reviews matter; that’s well established. What’s not quite as clear is the relationship between reviews, star ratings and revenue, although there have...
Google’s John Mueller: Sitelinks Search Box May Take a Month to Show in SERPs

Google’s John Mueller: Sitelinks Search Box May Take a Month to Show in SERPs

by Matt Roberts | Aug 3, 2019 | Google, Search Engine Optimization, SEO

Google’s John Mueller recently explained that a sitelinks search box can take up to a month to appear in search results. This topic came up during a Google Webmaster Central hangout where a question was asked regarding how long it takes for a sitelinks search box to...
New York Times Publishes Anti-Google Rant, Doesn’t Mention the Author Is a Facebook Board Member

New York Times Publishes Anti-Google Rant, Doesn’t Mention the Author Is a Facebook Board Member

by Matt Roberts | Aug 3, 2019 | Google

The New York Times published an anti-Google screed by billionaire Peter Thiel last night but failed to mention a fun fact that readers might find relevant: Thiel sits on the board of Facebook, one of Google’s largest competitors. Thiel first blasted Google as...
Google parent Alphabet has dethroned Apple as the world’s cash king after a decade of dominance

Google parent Alphabet has dethroned Apple as the world’s cash king after a decade of dominance

by Matt Roberts | Aug 2, 2019 | Google

After holding the title for more than a decade, Apple has been dethroned as the king of cash by Alphabet. The Google parent’s holdings of cash and marketable securities, net of debt, topped $117 billion in the most recent quarter, exceeding Apple’s...
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