30 Jan 2018

choosing an SEO company with confidence
It can be a challenge to tell if your SEO is getting the results you need due to all the information flooding the web on the topic. Researching SEO companies can be mind-boggling and tricky, but, it doesn’t have to be if you follow these simple tips. Choosing a competent SEO company is vital to the growth and success of your company. This process begins with finding answers to some fu...

30 Jan 2018

After a long and arduous process of finding the most ideal SEO agency to work with you company, there is still work to be done to optimize your online marketing campaign. Our work has been underway in getting your company going to restore or maximize your business. There is still work to be done on your part to maintain a profitable website. Relationships between agency and client are...

30 Jan 2018

Does your business need to hire an SEO company? How can you tell when the time is right to hire out your SEO? Or, should you build an in-house SEO team? Should you just attempt to handle it yourself? Are you even able to do it all by yourself? Digital marketing covers a broad array of strategies, activities, channels and platforms. Depending on the specific needs of your company, a...

30 Jan 2018

Using SEO to generate leads
SEO, or Search Engine Optimization is the procedure of improving where a website ranks in search engine results. Effective SEO operations not only attract more prospective clients to your website, it also increases revenue and organic traffic and revenue. Search engine optimization helps with lead generation making your company’s website more visible. Well-planned and carefully execut...

30 Jan 2018

You have done your investigation, examined several different SEO providers, and determined which one you believe had the expertise and experience to push drive your website higher and higher in search engine rankings. Once achieved, your business will immediately begin capitalizing on the benefits increased website traffic generates. Your instincts may be to badger your SEO account ma...

30 Jan 2018

why does SEO need so much content?
Technically speaking, content marketing and search engine optimization are two different beasts. They potentiate each other–or can when executed correctly Perhaps, it is less that they are two different beasts, and more that they are different breeds of the same animal. Though these two facets appear to function very differently initially, it is crucial to understand that they are rea...

30 Jan 2018

the wrong way to use keyword rankings
Keyword rankings are not the exclusive of performance indicators for a website. In fact, rankings can display a skewed picture of what’s truly taking place in your digital marketing campaign. The idea is straightforward – you decide on a phrase that embodies your product or service, and then work to start ranking for those phrases. Let’s say your website offers details on your Smar...

30 Jan 2018

In a recently released study: Searchmetrics Ranking Factors Study, the value of high-quality content is highlighted again as a key component of any SEO campaign. And, yes, we can all but hear the eyes rolling about another “Content is King” article. It is not breaking news, so how many ways can we can we explain it? We understand that reaction–It’s essentially how we thought about SEO...

30 Jan 2018

writing better web content
I have been composing web content longer than...Well, longer than I can admit gracefully. Through those years of content writing, the best practices, trends and techniques for compelling writing have changed immensely. I occasionally catch myself reminiscing about the old days when “a web page must be 250 – 300 words and have a keyword density of approximately 10 – 15%.” It was ...

18 Jan 2016

So you've recently launched your startup's website (or it's coming soon) and you have everything going for you. What a great opportunity to start your SEO campaign right out the gates and not have to worry about previous mistakes that could come back and hurt you later. With this type of clean slate, how is it that startup SEO campaigns go wrong? There's more than one way, actually. H...